Firehouse Pictures

creative solutions for visual communication

Established in 1986 as a full service video production and post-production facility, Firehouse combines a long history of technical expertise and experience with a creative team committed to telling your story.

 

Pinehurst

The Firehouse crew just returned from Pinehurst, North Carolina and the U.S. Open championships.  This year saw both men's and women's tournaments played back to back on historic Pinehurst #2.

Cameraman Keith Page, soundman Mike Andrews and editor Christian Bruncsak spent the two weeks providing continued support for Fox Sports Asia and their coverage of major PGA tournaments and World Golf Championship events.


Sinfonia

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Shooting with Centerline Digital of Raleigh, North Carolina and  IBM.  We spent some time at Sinfonia, a home health care provider start-up that's putting to use some of IBM's new server technology.

Shooting with two F3 rigs with Pix240I recorders to s-log, a zeiss cp.2 prime lens set and an Angenieux 24 -290 zoom.  And a rogue Canon 5d for some pick-up material.


Do Zombies Carpool?

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This and some other important questions are answered in a program we're working on for the Pima County Rideshare program.  We developed and wrote the script looking at  irrational fears of alternative transportation - biking, riding the bus,  and carpooling. 

With a great performance by local actor Grant Bashore as the skeptical commuter.

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Veterans

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U.S. Army veterans  Brad and Barbara Frey recently decided to go into business for themselves with the help of Wells Fargo Bank's new SBA lending program, the Patriot Express.

We're working with Wells Fargo Communications in Charlotte, North Carolina to produce the short program examining the day-in-the-life of a small business owner.

Shooting with the Sony F3, Angenieux Rouge DP 30-80mm zoom, and a Duclos Tokina 11-17mm wide angle lens.


Large

 

 One of the two 8.4 meter (27 ft. diameter) mirrors of the LBT

One of the two 8.4 meter (27 ft. diameter) mirrors of the LBT

The Firehouse crew is spending some time at The Large Binocular Telescope atop Mt. Graham in southeastern Arizona.   We're working with astronomer Xiaohui Fan, who is trying to determine when at the first luminous objects appeared in the universe. 







MIckey D's House

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We're completing post on a short piece about Ronald McDonald House.  With locations all around the country, it's a place that provides food and lodging to families with children facing long hospitable stays for treatment of serious illness.  

For families not living in a metro area with adequate healthcare resources, the prospect of 3 or 4 weeks of hotels and other expenses can often be impossible to manage. 

 


Just Folks

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We're working with Tucson Meet Yourself: A Folklife Festival on a presentation to the National Endowment for the Arts.  2013 is TMY's 40th Anniversary.

Known mostly for its wide variety of ethnic foods, the event is now evolving to include more educational exhibits and attractions along with the music, dancing and grub. 

We're working mostly with material we shot in 2011/2012, and some great still imagery from legendary Tucson photographer Steve Meckler.

Brevity

The 89-year-old George H.W. Bush, who just a few years ago parachuted out of an airplane, is no longer able to stand and spoke less than a minute at the White House Monday. But the 41st president still showed his spark with the colorful socks that are becoming his trademark and the barbs he traded with his son, Neil, chairman of the Points of Light organization. Bush simply thanked the Obamas for their hospitality and then turned the floor to Neil by telling him, “Keep it short.”

                                                              ---The Washington Post  7/16/13

 

A remark we never hear is,  "That was really good, I just wish it was longer." 

If we're on the producing end of a show, we  take the approach it's not done until there's nothing left to remove.  Or shorten.  Or save for another day.   

This is a powerful way of looking at things even when working with defined running times for broadcast or cable spots.  In the right context silence can be much more powerful than music or voice.  Musicians often say it's more about what's not played than what is played.

When developing or revising a script, it's often useful to ask yourself if what you're saying is the best use of the medium.   For example, would my laundry list or procedural descriptions be better suited for a print or web article?  Or, is this person's back story about their childhood better truncated by the narrator than having him/her explain it on camera?

Seeing your audience checking their watches (or scrolling through your web video) is no way to live. 

The highest compliment we can hear is, "I'd like to know more about that."

 

 

 

Sculpted

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Firehouse producer Sally Sumner and crew are producing a segment on Master Sculptor Robert Wick for the syndicated series, "In Focus with Martin Sheen." 

Wick lives in the Mule mountains between Sierra Vista and Bisbee, Arizona where he maintains a "monumental bronze sculpture garden" on the property surrounding his home.  

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Wick's work has been shown at the Cleveland Museum of Art, Akron Art Museum, Austin Museum of Art, and Tucson Museum of Art, but he recently said he's come to enjoy showing in major botanic gardens because of the settings and marvelous plant life.

In Focus with Martin Sheen appears on PBS stations around the U.S.